Odell Outreach Organizes to Uplift
Earlier this year Corkie Odell and Community Outreach Coordinator, Karla Baise participated in a United Way bus tour of four of their affiliate agencies. Touched by their visits and inspired by the altruistic nature of our community allowing the expansion of Northern Catholic Charities Mission, they returned to the brewery motivated to help. With the help of NCC Volunteer Coordinator, Keith Colton, they devised a plan to rejuvenate the older side of the Mission to better match the new construction.
In two days, with their work force cut in half, Team Odell managed to tackle more of the update than expected, putting a fresh coat of paint on almost twice the square footage that was anticipated and preparing the daily afternoon meal for the Mission’s clients.
The positivity over the two days at the Mission was tangible and Ryan King said, “It was fulfilling to know that you made a difference in someone’s life. It definitely made me appreciate what I have more. It’s cool that the brewery promotes our participation in outreach like this.”
Last year the brewery participated in their first brewery-wide community call-to-action, partnering with Wildlands Restoration Volunteers. Again in a two-day stint, the company split in half to conquer the reparation of a Northern section of creek-bed that has been experiencing decades of man-made erosion. “It is so exhilarating to get together as a group outside the brewery walls; it’s even better when we leave something great in our wake. It’s powerful to have our sales team painting a wall with our packaging crew or the owners planting willow-canes next to our tap room associates. It reiterates the culture of family that the Odells have created and continue to nurture, and strengthens our passion translated: ‘We brew, we share, we play!’ We anticipate these team-builds to be an annual event,’ says Odell Community Outreach Coordinator Karla Baise.
Keith Colton, volunteer coordinator for Catholic Charities Larimer Region – The Mission, had this to say about the work day, “Wow, what a crew. I wish I could detail for you, in brief, all of the little things you all did so well. Really it was the teamwork, communication, drive, effort, energy and heart that really was impressive, but it was so much more than that. I suppose if I were to say anything I would say that what really showed, more than any of the logistical teamwork stuff, is that it seems like your staff really gets it, I mean REALLY gets it. The bottom line is that your crew is visibly distinct in working for social change instead of simply engaging in charity work.”
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